OBLINOR CASE STUDY

Introducing Oblinor
Oblinor is a debt-based crowdfunding company allowing retail investors to lend money through a platform to property developers. By removing many of the middlemen that would be involved if the transaction happened through a bank, debt-based crowdfunding can keep costs down for borrowers while potentially giving lenders improved rates of return.
The Result
The Brief
Fintech startup Oblinor approached M&M's Agency to establish a steady flow of new users for their platform. Facebook Ads and LinkedIn were chosen as the most optimal channels. Following the success of the campaigns that were run, in less than 3 months M&M's were able to test many creatives and find the most profitable advertising channels. An email marketing strategy was also developed alongside of the campaign to help increase the engagement of registered users.
Oblinor / Fast-Growing Fintech Startup
Company & Niche:
Targeted Countries:
Norway
New customers in 30 days
3,500+
Return on Ad Spend
9x
$7.5
Avg. CPL
Services
Services Provided
Facebook, Instagram, LinkedIn PPC campaigns
Email marketing
Brand, Website & Content
Lead Generation Funnels
Marketing Strategy
Approach








Example of Creatives
SEE CREATIVES IN ACTION
• Developed a strategy and successfully executed Facebook/Instagram Ads campaigns
• Run highly-targeted campaigns on LinkedIn and Twitter
• Developed onboarding and reactivating Email Sequences
• Set up proper analytics and marketing automations






Approach
Example of Creatives
Set up proper analytics and marketing automations
Developed onboarding & reactivating Email Sequences
Run highly-targeted campaigns on LinkedIn and Twitter
Developed a strategy and successfully executed Facebook/Instagram Ads campaigns
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